The World in 2010 - What Life Was Like

2010 · ๐Ÿ‡บ๐Ÿ‡ธ United States
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Act I

The World Stage

World Population

How many people shared the planet

2010 6.8B

people on Earth when you were born

Today 8.2B

1.4 billion more people have arrived since

You were born into a world approaching 7 billion. Population growth has begun to slow.

1 in 59 people alive today was born in 2010.

World Leaders

Who was in charge

United States President

Barack Obama

President

UK Prime Minister

David Cameron

Prime Minister

UN Secretary-General

Ban Ki-moon

United Nations

World Events

Defining moments of 2010

Jan

Haiti earthquake kills over 160,000 people and devastates Port-au-Prince on January 12, triggering the largest humanitarian response in history

Apr

Deepwater Horizon oil rig explodes in the Gulf of Mexico, killing 11 workers and causing the largest marine oil spill in US history over 87 days

Jul

FIFA World Cup in South Africa ends with Spain winning its first-ever title, defeating Netherlands 1-0 in extra time in Johannesburg

Dec

WikiLeaks begins publishing 250,000 classified US diplomatic cables, causing an international diplomatic crisis

Aug

Pakistani floods affect 20 million people in the worst flooding in the country's history, submerging one-fifth of the country

Baby Names

Most popular names in 2010 (US)

Boys

Jacob, Ethan, Michael

Girls

Isabella, Sophia, Emma

Atmosphere

COโ‚‚ in the air you first breathed

2010 389.9 ppm

COโ‚‚ concentration (Keeling Curve)

Today 422.5 ppm

+32.6 ppm since your birth

COโ‚‚ has climbed 8% since 2010. It's one of the few numbers that only goes up.

Act II

What Things Cost

Average Annual Salary

What workers took home

$49.4k US median household income

Adjusted for inflation, that's worth about $71k in today's dollars.

Today: $80k

Purchasing Power

Are we actually better off today?

2010 in today's $ $71k

What $49k in 2010 is worth right now

Today $80k

11% less purchasing power than today's median

Wages have grown, but housing, healthcare, and education have grown faster. The math isn't in your favor.

The Birth Lottery

Same year. Different world.

๐Ÿ‡ฏ๐Ÿ‡ต Japan 83 yrs

life expectancy at birth in 2010

๐Ÿ‡ณ๐Ÿ‡ฌ Nigeria 51.3 yrs

life expectancy at birth in 2010

A 31.7-year gap, decided entirely by where you happened to be born. Same year, different world.

Everyday Prices

What things cost

โ›ฝ $2.79 $3.31 today Gallon of gas
๐Ÿฅ› $3.33 $4.15 today Gallon of milk
๐Ÿฅš $1.54 $4.99 today Dozen eggs
๐Ÿž $1.37 $3.99 today Loaf of bread
๐ŸŽฌ $7.89 $14 today Movie ticket
๐Ÿ” $3.71 $5.29 today Big Mac

Housing

Homes vs. salaries - then and now

2010 4.5ร—

Median home cost 4.5x the average annual salary

Today 5.3ร—

Median home now costs 5.3x the average annual salary

Housing has gotten 1.2x harder to afford relative to income. Your parents weren't exaggerating about how cheap houses were.

Act III

What Was Playing

Billboard Year-End #1

TiK ToK

Kesha

Oscar Best Picture

The Hurt Locker

Directed by Kathryn Bigelow

Grammy Album of the Year

Fearless

Taylor Swift

TV Premieres

Shows born the same year as you

The Walking DeadBoardwalk EmpireDownton AbbeyJustified

Sports

Champions of the year

World Series

San Francisco Giants

Baseball

FIFA World Cup

Spain

Football

F1 Champion

Sebastian Vettel

Formula One

Super Bowl

New Orleans Saints

31-17 vs Indianapolis Colts

Screen & Page

What everyone was watching and reading

Most-Watched Show

American Idol

Television

Fiction Bestseller

The Girl with the Dragon Tattoo

Stieg Larsson

Box Office #1

Toy Story 3

Film

Act IV

The State of Technology

Technology Milestone

Where technology stood

iPad launches in April; Instagram launches in October; 2 billion internet users reached; the app economy fully arrives

Notable Tech Releases

What launched that year

-

Apple iPad launches April 3 - sells 3 million in 80 days, creating the tablet category

-

Instagram launches October 6 on iOS, gaining 1 million users in 3 months

-

Pinterest founded in March as a visual bookmarking platform

-

Windows Phone 7 launches as Microsoft's reimagined mobile platform

Social Media Timeline

How old were you when these launched?

The Universe

Worlds discovered beyond our solar system

2010 519

confirmed exoplanets

Today 5,800+

confirmed and counting

We've gone from 519 to 5,800. Most of these worlds were found by a single space telescope called Kepler.

Act V

Your Place in Time

๐Ÿ‡บ๐Ÿ‡ธ United States

Your country the year you arrived

Population

309M

people in United States

GDP per Capita

$48k

per person per year

Your Birth Cohort

139M

babies born worldwide that year

Your birth year is closer to the launch of the iPhone than to today.

Notable Births

Born the same year as you

Ryan Kiera ArmstrongยทJude HillยทFrankie Corio

Life Expectancy

Have we made progress?

2010 78.5 yrs

United States life expectancy at birth

Today 78.5 yrs

United States life expectancy today

A small gain, but every year counts.

Computing Power

How much faster the machines have gotten

256 times more powerful

Computing power has roughly doubled every two years since you were born. That adds up to 256ร—.

8 doublings since 2010

Milestone Years

Your milestone birthdays

You turn 18 in 2028  ยท  You turn 40 in 2050  ยท  You turn 65 in 2075  ยท  You turn 100 in 2110

Still Alive

Jonathan the tortoise was already 178 years old

a Seychelles giant tortoise living on Saint Helena island. He was already 178 years old the year you were born. He's still alive today at 194.

You arrived in a world of 6.8 billion people. Barack Obama was in the White House. TiK ToK by Kesha was on the radio. You've never known a world without smartphones. The internet was already old when you arrived, but you're the first generation raised inside it.

In 2010, sharing your voice meant voice notes and YouTube vlogs.

Today, you can clone your own voice with a few minutes of audio.

Hear what that sounds like โ†’

keep exploring

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